Sizewright vs Creatopy
Creatopy renamed itself The Brief in October 2025. It is a full ad studio with a design canvas, animation, resizing, HTML5 export, ad serving and AI. Sizewright starts from your website and a brief and composes the whole set for you, checked and packaged.
Checked on October 16, 2026
At a glance.
What Sizewright does, next to what Creatopy states on its own pages, checked on October 16, 2026. “Not stated” means we did not find it there, not that it is missing.
Every size from one idea
- Sizewright
- YesEach size composed from a layout made for its shape
- Creatopy
- YesAI Resize, and editing many sizes at once[3]
HTML5 banners
- Sizewright
- YesHTML5 ZIP with ad.size, checked per platform
- Creatopy
- YesHTML5 export for selected ad networks on Ultra, Team and Enterprise[1]
Ad-server packages with clickTag
- Sizewright
- YesPackages for Google Ads, CM360 and DV360, Adform, Xandr and IAB, with the clickTag each reads
- Creatopy
- YesClick tag handling for Google Ads, DV360, CM360, Xandr and more[2]
Animated formats
- Sizewright
- YesHTML5, GIF and MP4 from every set
- Creatopy
- YesHTML5, GIF and MP4, with an animation timeline[1]
Brand kit
- Sizewright
- YesRead from your website, confirmed by you
- Creatopy
- Yes5 brand kits on Pro, 20 on Ultra[1]
AI
- Sizewright
- YesConcepts, copy and imagery; the engine sets every word
- Creatopy
- YesAI images, video, copy and resizing; output stays editable[1]
Review and approval
- Sizewright
- YesClient approval links without an account, on Pro and Agency
- Creatopy
- PartlyComments and share links; design approval on Enterprise[1]
Languages
- Sizewright
- YesCopy written in 12 languages
- Creatopy
- YesAI Translate on Ultra and above[1]
Bulk from a spreadsheet or feed
- Sizewright
- YesA CSV of up to 100 rows
- Creatopy
- YesCSV upload or a synced feed[4]
API
- Sizewright
- NoNo public API
- Creatopy
- PartlyEnterprise only[1]
| Capability | Sizewright | Creatopy |
|---|---|---|
| Every size from one idea | YesEach size composed from a layout made for its shape | YesAI Resize, and editing many sizes at once[3] |
| HTML5 banners | YesHTML5 ZIP with ad.size, checked per platform | YesHTML5 export for selected ad networks on Ultra, Team and Enterprise[1] |
| Ad-server packages with clickTag | YesPackages for Google Ads, CM360 and DV360, Adform, Xandr and IAB, with the clickTag each reads | YesClick tag handling for Google Ads, DV360, CM360, Xandr and more[2] |
| Animated formats | YesHTML5, GIF and MP4 from every set | YesHTML5, GIF and MP4, with an animation timeline[1] |
| Brand kit | YesRead from your website, confirmed by you | Yes5 brand kits on Pro, 20 on Ultra[1] |
| AI | YesConcepts, copy and imagery; the engine sets every word | YesAI images, video, copy and resizing; output stays editable[1] |
| Review and approval | YesClient approval links without an account, on Pro and Agency | PartlyComments and share links; design approval on Enterprise[1] |
| Languages | YesCopy written in 12 languages | YesAI Translate on Ultra and above[1] |
| Bulk from a spreadsheet or feed | YesA CSV of up to 100 rows | YesCSV upload or a synced feed[4] |
| API | NoNo public API | PartlyEnterprise only[1] |
Which is the better choice.
Where Creatopy is the better choice
- You want a full design canvas with an animator, templates and Photoshop and Figma import.
- You want ad serving and direct publishing to ad networks from the same tool.
- You prefer plans without credits, where AI and exports are included for normal use.
Where Sizewright is the better choice
- You want four finished directions from a brief instead of a canvas or template to start from.
- Every banner is measured on its pixels and reviewed by a vision model before you see it.
- Copy is written for each of twelve languages and refitted for every size, on every plan.
Prices compared.
As each company shows them on its own site, on October 16, 2026. Taxes are not included unless stated.
- Sizewright
Plan Per month, excluding VAT Credits a month Starter €29 / $35 / £25 100 Pro €79 / $89 / £69 300 Agency €249 / $279 / £219 1,100 Credit packs work without a plan, and a first set of eight sizes uses 19 credits.
- Creatopy
- Pro costs $39 a month, or $29 a month billed yearly ($348); Ultra $99, or $79 yearly; Team $59 per seat, or $49 yearly. There are no credits, and the 7-day trial needs no card.[1]
Moving to Sizewright
- Export your logos and fonts from your brand kit there, or let Sizewright read your brand from your website.
- If you serve ads through The Brief, keep that for live campaigns; Sizewright’s exports work with your own ad server.
- Build one campaign in both and compare the leaderboard and the story sizes side by side.
Questions, answered.
Is Creatopy the same as The Brief?
Yes. According to its own site, Creatopy rebranded as The Brief in October 2025, with the same company, team and editor.
Does Sizewright serve ads?
No. It delivers HTML5, image and video files for your ad server or ad manager.
Can I change the animation?
Yes. In the editor you set each element’s entrance, delay and duration, and the length and loops of the whole animation.
Sources
Read on October 16, 2026. Prices and features change; if something here is out of date, tell us and we will correct it.
From brief to finished set.
Signing up is free. Bring your website and a brief, and compare the set with what you use now.