Pinterest ad specs: pins and video
What Pinterest asks for in standard image and video pins: the ratio, file types and sizes, video length and title and description lengths, from Pinterest’s own help pages.
Checked on Oct 16, 2026 against the platform’s own pages. The sources are listed at the end of the guide.
Standard image pins
| Ratio | 2:3 recommended, 1000 × 1500; taller pins may be cut off in the feed |
|---|---|
| File types | PNG or JPEG |
| Maximum file size | 20 MB on desktop, 32 MB in the app |
Video pins
| Files | MP4, MOV or M4V, H.264 or H.265 |
|---|---|
| File size | Up to 2 GB |
| Length | 4 seconds to 15 minutes; 6 to 15 seconds recommended for ads |
| Ratios | Between 1:2 and 1.91:1; square or vertical (2:3, 4:5 or 9:16) recommended |
Text
| Title | Up to 100 characters |
|---|---|
| Description | Up to 800 characters |
How to upload
- 1Under Manage campaigns, click Create campaign, then Custom create campaign and Get started.
- 2Click Ads in the navigation on the left.
- 3Click All Pins, then the plus icon to open the Pin builder; upload the image or video there and click Publish.
- 4Click Review selected Pins, set the destination URL and click Publish.
Good to know
- Pins taller than 2:3 may be cut off in the feed: Sizewright composes the pin at exactly 1000 × 1500.
What Sizewright delivers for Pinterest
The package Sizewright builds for Pinterest and every size it composes for it. Each file is checked against these limits before you can download it.
Questions about Pinterest
What size is a Pinterest ad?
2:3, which Pinterest recommends as 1000 × 1500 pixels. Images can be up to 20 MB on desktop and 32 MB in the app.
How long can a Pinterest video ad be?
4 seconds to 15 minutes, at up to 2 GB; Pinterest recommends 6 to 15 seconds for ads.
Sources
The pages this guide was checked against.
Banners ready for Pinterest
Paste your website address. Sizewright composes the set and packages it to Pinterest’s specs.